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Club DNA

By Callum Ward

Hykeham Town FC hopes that this video will help our members to better understand what we do as a club but, most importantly, why we do what we do. The concept of a footballing DNA was established by The FA to outline a clear set of values, which would underpin everything that the England national teams do. We have taken this idea one step further to cover what we do off the field, as well as on it. There are 5 strands to our Club DNA: Who We Are - Our mission, vision and values; The Players – Our desired attributes and expectations; How We Play – Our playing philosophy across development phases; How We Coach – Our coaching philosophy; The Future – Our club’s development plan.

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